Web Analytics
Spokes || Big Moon Sky

CASE STUDY

Objective

Big Moon Sky wanted to make a change not only in the cannabis industry but also, they wanted to transform their business digitally. They joined hands with Spokes Digital to aid in this journey of digital transformation. Basically they wanted to get found on the web by boosting their rankings.

Challenges

  • To perform On-Page activities for a search engine friendly website.

  • Boost the traffic by 4 times.

  • Generate leads through organic free traffic.

  • Run the targeted Pay-Per-Click Campaigns for boosting Product sales, Brand awareness.

  • Using PPC to aid in increasing the traffic

  • Generating and Managing Brand on Social Platforms

  • Building a user base through Email Marketing and other Marketing automation services

Solution

The client wanted to transform the overall business and build a strong presence on the web. Undeniably, Big Moon Sky has the world class cannabis products. Their services and products were locally farmed and made to match the quality standards that a user would definitely return after buying at least once from their store. So, BigMoonSky was a brand with the great potential.

But no brand can be successful without a strategic marketing planning and implementing. In order for the products to get popular among the customers, they needed to attract the more customers; and that’s where Big Moon Sky associated with Spokes Digital. Our team epitomized the best practices for cannabis Digital marketing. We optimized them to be search engine friendly, and did the off page game plan to build the authority, links and traffic. But SEO is not the only thing to be concerned for Digital Marketing. We combined the expertise of PPC campaigns, social media and email marketing to capture every possible channel to reach the cannabis users. The game was simple. We knew where their target customers are, and we built a strategy to reach them and find BigMoonSky.

Organic Search, PPC, Mail and Social



Client Testimonial

"They were easy to communicate & had incredible knowledge of cannabis marketing. A true desire to learn and apply knowledge."

Zack Crafton - CEO

Big Moon Sky