Stay Informed With Spokes Digital Educational Webinars & Events
Digital Marketing webinars covering the latest in SEO, Paid Search, Programmatic and Social marketing strategies for Cannabis & Hemp/CBD Product Industry
There are a variety of content restrictions in Cannabis and CBD Product industries, most notably in Paid Advertisements, PR and other Non-Paid Promotional communications.
This session of webinar explored the possibilities of overcoming these restrictions and challenges to get your business and brand noticed online.
It is imperative for a business to connect with its target audience and build a trusting relationship with them to generate more revenue. In turn, customers expect consistent and high-quality content on a website which proves to be an influencing factor in making a purchase.
The ongoing COVID-19 pandemic has changed the way we work, shop, and communicate with one another more than any other disruption in recent history. Consumer demands and behaviors have rapidly changed. In turn, brands have had to quickly adapt to stay relevant and appealing to consumers. Digital channels are winning the pandemic and advertising content needs to align with consumer perspectives.
Cannabis Businesses are facing unusual challenges due to several advertising restrictions.
We shared our experience and expertise in the cannabis and CBD product industries to help with such advertising challenges.
It is a perfect time for companies to leverage their online presence, start campaigns, and increase revenue in 2020
The online event, which helped the city of Los Angeles, also featured previously announced entertainers such as Smokey Robinson, Rick Springfield, Jeff Bridges, Mike Love, Micky Dolenz, Paul Rodgers, Mickey Thomas, Melissa Manchester, Denny Laine, and dozens more.
Los Angeles, CA, April 25, 2020 – ALL TOGETHER NOW! – an online entertainment event that helped the City of Los Angeles during the coronavirus pandemic, streamed on Saturday, April 25, at 2 p.m. PDT. New performers were added to the roster, including legendary singer-songwriter Carole King, guitarist Joe Bonamassa, actor Malcolm McDowell, guitarist Richie Sambora, and actor/comedian Tim Allen. Additionally, GRAMMY®-winners Alan Parsons and David Pack (Ambrosia) performed a first-ever digital duet. The event was presented in association with the Get Together Foundation and Los Angeles City Councilman John Lee.
In this webinar, digital marketing and industry experts Varun Patel and Lauren Laplante - Rottman of Spokes Digital discussed the digital marketing fundamentals and strategies that are specific to the Cannabis and Hemp/CBD Product industries. They shared recent examples of CBD Product companies who leveraged digital marketing to quickly identify and respond to upticks in demand during this Coronavirus pandemic.
Mr. Varun Patel is a technocrat, strategist and an entrepreneur with contribution towards the IT consulting, thought leadership, strategy formulation as a business solutions consultant in Finance, Education, Energy, Real Estate, Automotive in USA and India while working with IBM, USA.
Mr. Patel holds an MBA (International Business) from Symbiosis and B.Tech from HBTI, Kanpur. He dreams beyond the frontiers of conventional thinking towards the creation of a global organization.
Lauren Laplante-Rottman
Chief Growth Officer
Chief Growth Officer/adviser with over twenty years experience in corporate firms, including Fortune 500 companies like IBM and leading utility and technology firm. Deep knowledge and international experience of the energy sector and utilities, emerging technologies, marketing, and operations.
She advises clients on corporate expansion and technology development.
